September 30, 2022
Pele 1958

Pele Rookie Card Sells for $1.33M

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Becomes first football card to cross the $1 million mark

As the world prepares to watch the 2022 FIFA World Cup later this year, Pele remains undoubtedly the greatest to ever play the beautiful game of football when his rookie card became the first to cross the $1 million mark.

On Monday Rally Rd a fractional company will finalise the sale of a 1958 Alifabologet #635 for $1.33 million. Fractional companies like Rally Rd, Dibbs and Collectable offer shares than ownership. The Covid 19 pandemic has caused the collection of sports cards and memorabilia to flourish than never before.

“Soccer has gotten a lot of attention recently and this particular card has broken the record of ‘most expensive soccer card’ a couple of times,” says Rob Petrozzo, chief product officer and co-founder of Rally Rd. “It was issued during the 1958 World Cup campaign, the true Pele rookie, none graded higher: It’s kind of a holy grail for [soccer] cards.”

The 1958 FIFA World Cup

This particular Pele card IPO’d with Rally in January 2021 at $315,000, going for $10 a share. There was a previous buyout offer this past November for just over $800,000, which was rejected. Recently, however, a $1.1 million offer materialized, a bidding war ensued, and the $1.33 million offer was ultimately approved by 51% of the card’s 464 investors.

“It was once such a counterculture, under-the-radar sport compared to football and basketball [in collecting],” Petrozzo said. “For soccer to hit a million dollars, it’s a really important milestone and benchmark for the space.”

Source ESPN

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